Friday 12 October 2007

Research- Disturbia Website- www.disturbia.com
The homepage is the iconic DVD cover, which is very piercing to the audience. The direct address really grabs your attention and the red colour of the binocular lenses compared to the black and white of the homepage turns our attention directly to this part of the page. –This is important as it gives generic signifiers such as, the knife, the black cloak and silhouette, the blonde haired female wearing white etc. This helps to set up the audience’s expectations of the film.
The music on the website is very eerie through the use of string instruments and gets louder and includes crescendos which heighten the audience’s suspense. This is typical of the genre. Also the fuzzy television sound is unexpected which surprises the audience and along with the technology shown in his bedroom, this suggests digital technology may be very important in the film.
The flash background is of Kai’s bedroom which suggests that this is the setting for most of the action in the film. We as an audience are looking from his point of view.
The site gives lots of information about the film through photo galleries and videos yet more importantly there is a ‘Disturbia suburbia’ section. This allows the audience to enter their own ‘zip code’ and find out dark secrets about their own neighbourhood. The audience can read about people in their neighbourhood who have committed serious crimes. This is a very unique and effective way of involving the audience and brings a sense of realism to the film’s ethics which I feel strongly adds to the success of the website.

No comments: